ROMANIAN TOURISM REVIVAL, A PRIORITY PREMISE IN INCREASING NATIONAL ECONOMIC COMPETITIVENESS

Authors

  • Stefanita SUSU “Stefan cel Mare” University of Suceava, Romania
  • Mihaela Birsan “Stefan cel Mare” University of Suceava, Romania
  • Andrei Alexandru Morosan “Stefan cel Mare” University of Suceava, Romania

DOI:

https://doi.org/10.4316/rdt.19.302

Keywords:

competitiveness, national economy, performance, tourism industry

Abstract

According to the World Travel & Tourism Council (WTTC), the tourism industry has created five million new jobs, going to count globally over 260 million employees; approx. 10% of all new jobs in the world are generated by this industry.

Where is Romania in this landscape? At the level of competitiveness, Romania fell five places in 2011-2013, reaching 68, from 63, behind Hungary, Poland and even Bulgaria. The reasons for departing from: Romanians' attitude towards tourists, ineffective marketing, the quality of the natural environment, transport deficiencies and ineffective police services (law enforcement, maintaining order). However, at the national level, we have all the necessary elements and we have all chances to become a competitive tourist destination domestically and internationally; in order for this chance to become a reality, we need to exploit the existing potential and transform Romania into an attractive tourist destination for both Romanian and foreigners, a performance target, as the natural conditions and materials are available.

Author Biographies

Stefanita SUSU, “Stefan cel Mare” University of Suceava, Romania

University lecturer PhDEconomics, Business Administration and Tourism DepartmentFaculty of Economics and Public Administration“Stefan cel Mare” University of Suceava

Mihaela Birsan, “Stefan cel Mare” University of Suceava, Romania

Economics, Business Administration and Tourism DepartmentFaculty of Economics and Public Administration“Stefan cel Mare” University of Suceava

Andrei Alexandru Morosan, “Stefan cel Mare” University of Suceava, Romania

Economics, Business Administration and Tourism DepartmentFaculty of Economics and Public Administration“Stefan cel Mare” University of Suceava

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Published

28-06-2015

Issue

Vol. 0 No. 19 (2015)

Section

Articles

License

Revista de Turism: Studii si Cercetari in Turism (RDT) is an open access scholarly journal that allows free access to its content (articles, issues). RDT is available online to the readers without financial, legal, or technical barriers (no publication charges), based on the theory to keep an article's content intact. Authors can use Creative Commons licenses to specify usage rights of articles. Copyright of articles belong to authors.

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